Taking a break? Working from home? Do not disturb? Which emoji says it in one tidy character? Should we use emoji at all?! (tl;dr: yes)

The process we followed to develop our branding and how it played out, including a free creative brief template for your next branding project.

Imagine if you were a company: what are your brand pillars? What's on your personal charter? What are the non-negotiable rules your "employees" must follow? Here Jess ponders how thinking of herself as a company might make some decisions much easier, and shares a free template for creating your own personal charter.